Today’s homeowners come to the table equipped with ideas, inspiration, needs and wants. But there’s a disconnect between what customers want and what will actually work within their spaces and budget. The eBook will cover how to help homeowners design their dream space while generating highly qualified leads for your …
Five ways an online kitchen visualizer can help convert more leads
If you’re a kitchen retailer looking to expand your business and convert more leads, there’s no better way than to offer your customers an interactive online shopping experience. Consumers are looking to start their buying journey online even before walking into a store so they can be better prepared for …
Five Retail Marketing Strategies to Capture More Leads Online
Capturing new leads online isn’t always easy, especially in the realm of kitchen and bath retail. Competition is fierce and customers have more online retail options to choose from than ever before to make their remodeling dream a reality. That’s why implementing retail marketing strategies specifically designed for your …
Ecommerce best practices for designers, manufacturers and retailers
Even before shopping patterns shifted at the start of the pandemic, consumers had gotten used to the process of “testing out” designs and furnishings before making a final review and purchase. Seeing what options are available even before entering a store is considered just a part of the regular buying …
Why 3D visualization matters to modern buyers
Over the course of the past couple of years, there have been three buyer personas that have emerged and really pushed along the massive growth that the home improvement and home remodeling space has seen. These buyers have taken advantage of the extra time they had during the pandemic and …
Continuing momentum for DIY home improvement
The trend of homeowners wanting to do it themselves hasn’t abated; in fact, it likely gained new life because of lockdowns and stay-at-home orders in 2020. As homeowners were confined to their homes, they saw no reason not to tackle that remodel or fix-it-up project that they never had the …
How to Reduce Friction in the Consumer Journey: Easy Tips for Home Improvement Retailers
With summer right around the corner, it’s the perfect time to work on your home improvement projects. From replacing the outdoor deck to painting the wall, there are plenty of tasks to finish as the weather gets warmer. While preparing for home remodelling projects, property owners usually scour the internet …
Focusing the Consumer Journey Through Visualization
Subscribe to 2020 BlogOver these past few years, we’ve seen the consumer journey traverse a few different paths. From the traditional model of foot traffic inside a store leading to sales, to online window shopping driving trips to physical stores, to pandemic-focused online buying, there are now many paths that …
A return to normal? Why changes in consumer buying behavior are likely to last
As the calendar pages turn forward to summer and vaccination numbers start to rise, many pundits are talking about the economy and consumer buying behaviour “returning to normal.” The vision is, of course, of everything operating like it did through February 2020. But the question is, how has what we …
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