KSI Kitchen & Bath Boosts Brand Engagement with 2020 Ideal Spaces

2020, the world’s leading provider of applications and enterprise solutions dedicated to interior design, space planning and furniture manufacturing, is pleased to announce their partnership with KSI Kitchen & Bath, a family-owned cabinetry design and remodeling firm specializing in kitchens and bathrooms.

Now celebrating its 50th year in business, KSI Kitchen & Bath has steadily grown from a single location to eight design centers spanning from West Michigan to Southeast Michigan and Northern Ohio. KSI focuses on its core values of people, partnerships and process to fulfill its vision of being the most recommended provider for creating spaces in the home people will love.

KSI was looking to adopt an online kitchen visualizer tool that would increase conversions and sales velocity by providing an engaging way for website visitors to discover their style. “When you give site visitors the opportunity to explore inspiration images and play with styles and finishes,” explains Dave Karras, director of marketing at KSI Kitchen & Bath,“it allows us to prepare tailored product selections for the client prior to their design consultation. Not only can this help us arrive at the client’s style preferences more quickly, but it’s also a great way to keep the client engaged with our brand in the time frame leading up to their appointment.”

As the leading provider of applications dedicated to interior design, 2020 was the ideal partner for KSI’s visualizer project. Their expertise in online consumer engagement solutions for kitchen and bath designers made them a natural fit to develop a consumer-facing tool for KSI that can surprise and delight homeowners looking to remodel their kitchen spaces.

“We’re thrilled that KSI Kitchen & Bath chose 2020 Ideal Spaces to help increase their conversions and sales,” says Khalida Jarbou, senior director of enterprise client sales & services at 2020. “Their new online kitchen visualizer will set them apart by offering customers auser-friendly design tool that allows them to plan out their kitchens with real KSI products, including cabinets, hardware, countertops, backsplashes, and more.”

About 2020 Ideal Spaces

2020 Ideal Spaces is a cloud-based 3D space planning solution that provides an industry platform enabling omnichannel retail for consumers, home centers, retailers and manufacturers. It improves the consumer onboarding experience through every step of the buying journey, from inspiration to qualification to space planning to purchasing—resulting in higher qualified leads and conversions. Personalized to your company's brand and retail processes, 2020 Ideal Spaces allows users to discover ideas, browse product catalogs, create and share their designs with collaborators from home—in store or on the go.

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